Accurate marketing insights for Shopify merchants
Introducing Compass: Your Marketing Data, Unified and Clear
Compass by OptyDigitals links your Shopify sales with Meta Ads data to deliver a single, reliable view of your marketing performance. Track real ROAS, ad spend, and revenue in one dashboard, while an AI assistant provides straightforward answers and weekly strategy reports to help you grow profitably.
Frequently Asked Questions about Compass
What data does Compass use to calculate ROAS?
Compass integrates your Shopify sales data with your Meta Ads spend, matching actual orders to ad campaigns to provide a precise ROAS figure in one dashboard.How does the AI assistant help with marketing insights?
Ask Compass answers your marketing questions in plain English and generates weekly strategy reports, helping you understand performance trends and optimize ad spend.Is Compass easy to set up with my Shopify store?
Setup involves connecting your Shopify store and Meta Ads account through a guided process, requiring no technical expertise and enabling quick access to unified marketing data.Who benefits most from using Compass?
Shopify merchants spending between £500 and £5,000 monthly on Meta Ads who want accurate marketing insights and scalable growth without relying on external agencies.

Accurate marketing insights by linking Shopify and Meta Ads data
How Compass Connects Your Shopify Store with Meta Ads
Compass synchronizes your Shopify sales data with Meta Ads spend to deliver a unified view of your marketing performance. By matching actual orders to ad campaigns, it reveals your true ROAS and revenue in one dashboard. This integration eliminates conflicting reports and provides clear, actionable insights to optimize your ad spend effectively.
E-commerce Manager
Compass gave us a clear view of our ad spend versus actual sales, eliminating guesswork and helping us allocate budget more effectively. The AI reports highlight actionable insights every week, which has boosted our campaign ROI significantly.
Sophie Turner
E-commerce Manager, Urban Threads


Start Optimizing Your Marketing with Compass
Sign up now to connect your Shopify store and Meta Ads for clear, actionable insights.
Unlock Accurate Marketing Performance
Compass consolidates your sales and ad data into one dashboard for precise ROAS tracking.
Leverage AI-driven reports and answers to refine your ad spend and boost profitability.
Join Compass Today

